Services
- Animated Videos
- Gas Station TV
- Video Production
- Brand Strategy
- Brand Messaging
- Retail Promotion
- Commercials
- Point of Sale
- Environmental Design
Story
Making fried chicken stand out in a crowded fast-food landscape is no small task. For more than a decade, Chester’s has trusted Brand Neue to help modernize and grow a 75-year-old Southern brand, without losing what makes it beloved. Built for customers on the go in Cstores and truck stops, Chester’s has to deliver maximum impact in minimal time, turning cravings into a purchase. From product naming and photo direction to point-of-sale design and video promotions, we create cohesive brand and marketing systems that keep Chester’s memorable and craveable.
